I oftentimes think that stories can tell you things that an “ad” never could, check out what happened when I went to the printer to pick up our labels for “Cavendish Black”.
Loretta, the owner of the print shop came over to see the bottle of cologne sitting on the counter. The afternoon sun capturing the rich brown liquid, reflecting the sun’s light like velvet mahogany on fire. She picked up the bottle to look at it……but the scent of it teased her curiosity as she drew the bottle closer to her face, capturing a whiff of the heady pipe tobacco and said, “ohhhh….that smells really nice” and then, “Oh wow”….drawing the bottle closer yet again…..gently holding it to her nose, eyes closed and said,” …what is… that ?”
And me…..with that knowing little grin said, “that…Loretta, would be “Cavendish Black”.
Chuckle…..yes, it’s that good !